Category Archives: Dustomer engagement

Don’t Scare Customers! Do they avoid calling your IVR?

Scary to think customers don’t call because the IVR is so annoying. How many customers avoid calling to refill medications, fix a technical issue, order …

Widen’s Story: Improve Customer Service with Human Contact

Companies strive to keep customers happy. Why? Because happy customers buy more and this leads to higher revenues. Yet a firm also needs to manage …